Innovation & Design
Exploring new terrains in technology development
to bring innovation ideas into the world.
About
Over 20 years professional experience.
Founder Jerod Dobry's professional career began as a creative designer in an Innovation & Design department for 9 years, working with major national consumer brands across a wide variety of product categories. He became very adept at understanding the consumer insights behind customers' marketing initiatives, and consistently delivered impactful and effective brand/package designs that were on-message and met the needs and expectations of these brands.
Dobry's process of invention and innovation began as a child and has continued throughout his professional career. When an idea comes to mind, he takes the time to develop the "idea" and eventually gets it in front of the right company where it would be the perfect fit. These assets are not publicly promoted — rather polished and protected as if they were another companies confidential and proprietary material that is under development and facilitated in a controlled manner. This style of innovation and design was cultivated working with top national consumer brands.
Dobry's focus is design, development and prototyping. It's important to work in collaboration with individuals who are a point of contact within a company or a representative who facilitates the proposals and creative briefs to decision makers in the appropriate departments. In this relationship, there's a representation agreement / contract where the indivdual receives a commission in the sale / transfer of ownership of the proprietary assets.
Want to discuss your new project?
Best ideas work in collaboration. We can provide case studies that measure results with contracted goals in addition to portfolio examples for serious inquires pertaining to brand development.